How to Advertise your Writing

Barack Obama won this seat in office, as any savvy pundit will tell you, because he knew how to do elections in a new way. In other words, he understood that…

advertising is dead and PR is everything.

He understood the power of New Media and Social Networking.

New Media comprises a variety of elements—the Internet embodies most of these—
· Social Networking sites, e.g. Facebook, MySpace, MyShoutLife
· Virtual Conferencing by Video
· MSN Chat and Skype
· Podcasts
· RSS feeds
· Twitters
· and the thing everyone knows and many now bemoan…Email.

Find more on how PR is the new advertising in The Fall of Advertising and the Rise of PR by A & R Reis.

For more information on any New Media, do a search under http://www.about.com/

You’ll find examples of most of these things on the Barack Obama Blog: http://my.barackobama.com/page/content/hqblog

As I promised, here is a little info on one aspect of New Media:-

HOW TO PODCAST
(create your own mini-radio show)

Podcasts require only three things to set up:

a website or blog with podcast facility, a microphone
and a program that records voice--such as Windows Media, which is installed on most machines already.

Podcasts cost nothing to create and distribute and are not censored.

To find out how to make use of a podcast to spread your message, check out this site:-
http://radio.about.com/od/podcastin1/a/aa030805a.htm

For an editing podcast you should not miss, go to http://grammar.quickanddirtytips.com/

You can listen online or on your mp3 player.

A little like Obama, Jesus came to do the old things in a totally new way. His was the longest-lasting revolution in history.

(Wendy McNeice is a writer, editor, inspirational speaker and tutor and a one-time history teacher and information adviser. Find more writing tips at http://www.scribeofspirit.com and http://scribewm.wordpress.com/ .
Read her latest book As the Eagle Flies the King, based around the remarkable true story of the release of the Israelites from ancient Babylon by a Persian king. http://www.tatepublishing.com/bookstore/book.php?w=978-1-60604-339-4 . http://www.amazon.com/Eagle-Flies-King-WendyMcNeice/dp/1606043390/ref=sr_1_1?ie=UTF8&s=books&qid=1223864553&sr=8-1 )
Permission is granted to distribute this material provided the following statement appears on any distributed copy: © W. McNeice http://www.scribeofspirit.com
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